Sunday, April 16, 2017
Week 11A- Creating A Newsletter
My business letter will host topics that have to do with health and fitness. As stated in my last post, I want to include workouts, nutrition and having a healthy mind (spirituality). All of those things have to do with leading a healthy and happy life. I would send a newsletter weekly. I think that in the fitness industry it is good to keep people up to date and there are so many topics to cover. I would send out a weekly reminder, on Monday's, so people can start their weeks off right. This way they can have a new goal for the week! I think my customers would enjoy seeing how they can start living a healthier life while creating more happiness in the process. I think that if I can educate people on food, exercise, and get their minds thinking positively, they can truly be motivated towards working on being a better version of themselves!
10B- Comments/3 Categories
As far as following pages and commenting, it was fun to see everyones business! I Commented on Melanie Materazzi's Coffee Cultures Facebook page and Ashley Enders Photography Page on Facebook!
On my blog I would use a workout section, a nutrition section and a personal growth section. As far as working out goes, it is important to get the mind and body right. I have noticed through the years of bodybuilding and competing, I have grown more mentally than anything. The sport has tested me and has tested my self love. It is so important that you separate aesthetics and self love and that you be happy in your body no matter how is looks. This is why I would have a personal growth section.
As far as having a nutrition section, you have to eat right to lose weight and even to create a happier, healthier life! Food is mood. I always say that! When it comes to nutrition, it is 80% or even 90% of getting in shape. Don't get me wrong, you have to workout, eat right and care for yourself when it comes to a healthy lifestyle too. Yet, food has so many nutritious benefits, benefits that can help you live longer, benefits that can help you feel better, have more energy and most importantly, improve your health. Food is fuel, food is medicine, food is a huge part of life and many people don't see how much good, good food can have on the body!
Lastly, workouts is the other section I would include. I am a personal trainer and it is my job to show people how to workout correctly and efficiently for what their goals are! It is important that I showcase my craft and show others that I know what I am doing when it comes to personal training, exercise rehab and reaching your goals with exercise!
All in all, I would use these three topics to grow my business because they all have to do with what I do. I can showcase that I know what I am doing, show client results, and teach others how to live a healthier and happier life. I see that when you give tips and when you show people the way, you get more followers and people become more interested. I, myself, keep in shape so that I can show others that it is possible, how they can keep in shape like me and tips on what to do and what not to do. I do this through all these categories so it can help my business grow. I post about these three things so I can teach others. Hitting on these subjects for my business has worked thus far!
Personal Touch comments :
On my blog I would use a workout section, a nutrition section and a personal growth section. As far as working out goes, it is important to get the mind and body right. I have noticed through the years of bodybuilding and competing, I have grown more mentally than anything. The sport has tested me and has tested my self love. It is so important that you separate aesthetics and self love and that you be happy in your body no matter how is looks. This is why I would have a personal growth section.
As far as having a nutrition section, you have to eat right to lose weight and even to create a happier, healthier life! Food is mood. I always say that! When it comes to nutrition, it is 80% or even 90% of getting in shape. Don't get me wrong, you have to workout, eat right and care for yourself when it comes to a healthy lifestyle too. Yet, food has so many nutritious benefits, benefits that can help you live longer, benefits that can help you feel better, have more energy and most importantly, improve your health. Food is fuel, food is medicine, food is a huge part of life and many people don't see how much good, good food can have on the body!
Lastly, workouts is the other section I would include. I am a personal trainer and it is my job to show people how to workout correctly and efficiently for what their goals are! It is important that I showcase my craft and show others that I know what I am doing when it comes to personal training, exercise rehab and reaching your goals with exercise!
All in all, I would use these three topics to grow my business because they all have to do with what I do. I can showcase that I know what I am doing, show client results, and teach others how to live a healthier and happier life. I see that when you give tips and when you show people the way, you get more followers and people become more interested. I, myself, keep in shape so that I can show others that it is possible, how they can keep in shape like me and tips on what to do and what not to do. I do this through all these categories so it can help my business grow. I post about these three things so I can teach others. Hitting on these subjects for my business has worked thus far!
Personal Touch comments :
Karim_Zameer
Enders_Ashley
McIntire_Laura
Sunday, April 9, 2017
10A -Blogging For Business/ Personal touch and Proof of Installation
When does it make sense to add a personal touch to a post, and when does it not?
I think that it makes sense to add a personal touch to a post when you explain why you are posting what you are posting about. I think it makes sense when you are trying to reach someone from the heart and show them that you care about what you do as you connect with them on a personal level. I notice that most people like realness, people like the raw and the unseen, or behind the scenes footage. On Instagram, some of my most commented photos and videos have been on ones that are from the heart. I show why I am passionate about what I do. One video, I started crying, and I got the most love I ever have on that video. I had several messages in my inbox of people thanking me for posting things that other people hold back from. I have motivated and inspired many people by just being myself and by teaching others that its ok to be where you are in life.
On the other hand, when I post workouts or that I have a special going on, I don't get too personal on those. When it comes to money or when it comes to trying to get clientele, it is important that you are firm and that you show that you know what you are doing. People want to see results, and on those posts, that is what I show. I still connect with them on a personal level, yet, in a different way. I still show personality and a connection, but I also show that I know what I am doing. It is more instructional. With these posts, I will connect by being a little more "pushy" then more sympathetic.
I never think you can go wrong with adding personal touch to a post. I like to sympathize with people and I also like to show people I mean business. A lot of times, people will sign with you because they like who you are as a person. I never once have wanted to sign with someone who's attitude I didn't like or who I thought was being really fake about their posts. That is just me, and I like connecting personally and I like to see that there are good people in the world. Personality is always something that drives me closer to a person and a product.
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I think that it makes sense to add a personal touch to a post when you explain why you are posting what you are posting about. I think it makes sense when you are trying to reach someone from the heart and show them that you care about what you do as you connect with them on a personal level. I notice that most people like realness, people like the raw and the unseen, or behind the scenes footage. On Instagram, some of my most commented photos and videos have been on ones that are from the heart. I show why I am passionate about what I do. One video, I started crying, and I got the most love I ever have on that video. I had several messages in my inbox of people thanking me for posting things that other people hold back from. I have motivated and inspired many people by just being myself and by teaching others that its ok to be where you are in life.
On the other hand, when I post workouts or that I have a special going on, I don't get too personal on those. When it comes to money or when it comes to trying to get clientele, it is important that you are firm and that you show that you know what you are doing. People want to see results, and on those posts, that is what I show. I still connect with them on a personal level, yet, in a different way. I still show personality and a connection, but I also show that I know what I am doing. It is more instructional. With these posts, I will connect by being a little more "pushy" then more sympathetic.
I never think you can go wrong with adding personal touch to a post. I like to sympathize with people and I also like to show people I mean business. A lot of times, people will sign with you because they like who you are as a person. I never once have wanted to sign with someone who's attitude I didn't like or who I thought was being really fake about their posts. That is just me, and I like connecting personally and I like to see that there are good people in the world. Personality is always something that drives me closer to a person and a product.
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Sunday, April 2, 2017
Week 9 Twitter
To find my connections I used a few different words, as my job includes a few different things. The key words that I used were personal trainer and health coaching. I searched through a few because I wanted variety and to make sure who I was following inspired me. I also wanted to make sure that the people I follow were up to date and had some helpful tips or tricks when it comes to marketing and their content they post. I like to follow people who post new and innovating things, people who ask questions and also keep up on their craft. I ended up finding:
My customers could expect to see my tweets a few times a day, most likely morning, afternoon and night. The times when people wake up before work, lunch hours and after work hours. I think these are most effective, because this is when people can and mostly do check their phones. I know that at any job I work, I am never on my phone. Since that is the case, usually a 9-5 or times within there will be less productive as far as social media goes. I really think night time is the key, I often stay up in bed and play on my phone, I find it is common!
1. Ashley Nordman @AshleyNordman
2. Frances Phillips @FrankVPhillips
3. Gunnar Peterson @Gunnar
4. Nicole Wilkins
5. Bret Contreras
I created a Health Coaching list and a Personal Training list. I did this because these are my two main focuses in my job and it allows me to separate the two. This way, when I want to be inspired by someone in a certain category, I can more effectively search for what Im looking for when I go to the lists. This way, I don't have to sift through a bunch of people to find the one person I want. It definitely is a great factor to staying organized!
My customers could expect to see my tweets a few times a day, most likely morning, afternoon and night. The times when people wake up before work, lunch hours and after work hours. I think these are most effective, because this is when people can and mostly do check their phones. I know that at any job I work, I am never on my phone. Since that is the case, usually a 9-5 or times within there will be less productive as far as social media goes. I really think night time is the key, I often stay up in bed and play on my phone, I find it is common!
Monday, March 20, 2017
Week 8 Part Two
Visual Media is a very good thing when it comes to my business, as I like to market myself online and do that through Instagram and Youtube. Often, as a personal trainer, people like to know or see that what you are doing, is working. I like to post training videos and videos of my clients training almost daily. I use Instagram stories, snapchat, Instagram video and youtube videos to show my workout routines and even meals that I eat throughout the day.
I have a ton of friends who use visual social media for their businesses. Almost everyone in my industry is turning to visual social media to show their work, to show client progress, to show what the fitness life is about. YouTube has become one of the most popular forms of visual social media. Many of my fitness friends and people I look up to use YouTube to run their businesses. It is very effective. People like to see and watch what goes on in the daily life of some of my peers. I notice that in my profession, its about engagement and YouTube has opened up many doors to engage with people from all over the world. Most of the users I follow post at least twice a week. Usually they post more and this again, is because of the engagement factor. I notice that some do it on certain days, as people start to look forward to the posts, and I notice that some businesses post randomly. I like to follow people in my business who already have a lot of followers, to see what they are doing to be successful. They receive a lot of comments, and they also answer every single one as well.
Another very popular visual social media source is Instagram. I have many friends who make a killing from posting and getting clients from Instagram, and it is all through pictures and videos. Again, I like to follow people who inspire me but also have a good following so I can better see what they are doing to grow their following. Instagram is great because you can post daily, you can post several times a day to keep people following along. I notice that the people I follow and look up to post 1-3 times a day. Usually it consists of a video, flexing picture, food picture or quote. I can see that people like realness, people like to follow along with struggle, people like to see that people they look up to go through the trials and tribulations of daily life. People like to see the good and the bad, that you can overcome and push through obstacles. I notice thats what a lot of posts are about and I love how they incorporate visuals with this, its very impacting. The likes usually match with the following, I can tell that these people have real followers and the engagement is high.
Examples of people who have great followings :
@grantme_fitness
@amandabuccifit
@smith.julian
@alphatrainingprotocols
Wednesday, March 15, 2017
Alternate Assignment for Part 1: Week 8: Get Visual
Which media you are using, how many followers you have and how effective it is for your business. How often do you post? What sort of hashtags do you use? How many other businesses do you follow?
My most popular account for my business and the one that I use most, is Instagram. My Instagram name is @getz_fitt and I have 29,000 followers. I am a personal trainer, so I often post photos of what I eat, short clips of workouts and just my daily routine. I also use the story feature of Instagram when it comes to my clients. I like to record parts of their workout and show it on my story to keep people interactive. This is effective for my business because it draws people in with the tips and clips of my workouts. I always put that I am a personal trainer, and I give my E-mail at the end of most posts for people to contact me from there after viewing my pictures and clips. I post daily, sometimes up to four times a day. I use hashtags that go with the day and always #fitfam, fitspo, fitness, motivation, inspiration, weight loss, abs , cardio , personatrainer, fitnessmotivation and many more depending on what day it is! I follow about 2,000 other people, I wouldn't say all of them are businesses. I like to follow trainers that I can learn from and businesses that I can follow to grow my business. Often times I will have businesses contact me to promote their product, which in turn, promotes me and my page!
My most popular account for my business and the one that I use most, is Instagram. My Instagram name is @getz_fitt and I have 29,000 followers. I am a personal trainer, so I often post photos of what I eat, short clips of workouts and just my daily routine. I also use the story feature of Instagram when it comes to my clients. I like to record parts of their workout and show it on my story to keep people interactive. This is effective for my business because it draws people in with the tips and clips of my workouts. I always put that I am a personal trainer, and I give my E-mail at the end of most posts for people to contact me from there after viewing my pictures and clips. I post daily, sometimes up to four times a day. I use hashtags that go with the day and always #fitfam, fitspo, fitness, motivation, inspiration, weight loss, abs , cardio , personatrainer, fitnessmotivation and many more depending on what day it is! I follow about 2,000 other people, I wouldn't say all of them are businesses. I like to follow trainers that I can learn from and businesses that I can follow to grow my business. Often times I will have businesses contact me to promote their product, which in turn, promotes me and my page!
Tuesday, March 7, 2017
Scheduled Facebook Posts

1. Today, or tonight, I am posting the leg workout that I did. I always like posting my workouts because it inspires people to go to the gym, or even just do a home workout. It draws people in to see who I am, what I do, and shows them that I want to help. I think me posting my full workout will engage people because a lot of people are lost when it comes to routines or finding what to do in the gym. So, this will lead them in the right direction.
2. I posted a quote with a picture that will appear tomorrow morning. I find through Instagram that people really like this. Most the time it is a motivating factor when it comes to a picture with a quote. A lot of times people will resonate with the quote and if the picture is badass, they will be more motivated as they resonate.
3. Lastly, I posted a shoulder exercise. Its very hard for people to get their shoulders sore or find ways to workout their shoulders. As in the first post, I post tips on how to workout, so people have something to do in the gym. It motivates me when I plan out my workout first sometimes as well. It also motivates me when I find a new exercise, I tend to want to go workout more just so I can try it! This is a burn out as well, so not only is it a good exercise to do, but it will fatigue your shoulders in all the right ways. I love following people who give out tips on movements and if I like them aesthetically, I want to try it even more!
My liked pages on Facebook
List the businesses you choose to like as your page. Discuss why you chose the businesses you did. How might you use this feature of Facebook to grow your business?
1.Paige Hathaway
2.Brad Schoenfeld
3.Stuart Phillips
4.Mike Matthews
5.Bret Contreras
6.Lyle McDonald
7.World Gym San Diego
The reason I chose these pages, is that they are all people who I look up to. I learn a lot about the body from each and every one of them. Many of them have PHD's in exercise science and some are really good at marketing, I follow each one for both reasons. Paige Hathaway is one of the top sought after fitness models, I like to see what she is doing, because she is doing something right. 2-6 are all very scientific in what they post, its important for me to keep up on new topics and ways of changing the body so I can better help my clients. World gym I follow because it is my home gym. I like to support them as much as I can and all the fitness competitors in there.
Monday, March 6, 2017
- Define the difference between post reach and post engagement.
Post reach is going to be how many people your video reached or people saw your video. You can see how many people actually looked at it. Post engagement is going to be the likes or comments that people posted on or to your video, also who may have shared it. Once shared, it can reach many more people!
- Why is knowing the difference important and how does it serve the customers?
The difference is very important because you can see if It is targeting people outside of your page, this way your business can become more well known as far as reach goes. I have not paid for my videos or photos to be reached too far outside my community, so I only have organic views as of now. It's just interesting to see how many people are seeing the video as far as post reach goes. Once you see that you can see what kind of posts are more popular than others. I notice that my videos have a higher reach, but the photos I post have a higher engagement! This is all good to know when you are trying to expand a business, to see what works more. They are two totally different tools to use when it comes to marketing and business. Engagement is always good because people want to see what people have to say about your posts or business. Reach is always good because the more you reach, the more impact you can make and expand.
Monday, February 27, 2017
Week 5, Post 2- Target Market
GetzFitt at JordynGetz.com
Personal Training and Health Coaching
My target market is going to be people who want to create a healthier lifestyle and create more happiness in their lives. I train with both males and females, people who want to make a positive change and create more happiness with health. I want to train people who may be overweight or are unsatisfied with what direction their bodies are going. I want to transform their lives through fitness and through education about nutrition.
Sunday, February 26, 2017
Week 5, Post 1- Diapers
As far as noticing obvious differences, both of these websites advertise diapers. Right away you can see that one diaper is most likely more expensive than the other. When you have the word “Econo” apart of the name, you come to the conclusion that it is environmental friendly. Usually, most environmental products are going to be more expensive, especially when the name of the other site is “justcheapdiapers.com”. There as an easy difference right away just in looking in the name. They both target different demographics.
Another difference when viewing the websites are the colors that they use. The Econo website has more earth tone colors, which makes sense because they're diapers that are safe for the environment. The cheap diapers website has very loud colors, which also makes sense, as they are at a discount. Any time a product has a discount, I notice that they use colors to stand out, so the person notices the discount right away! I hate to say, the cheap diapers website looks like a cheaper website as well. When you view the Econo website it looks a lot more professional, as you can see pictures changing and the layout used. When you view the cheap diapers website, it is just kind of plain and a little boring.
As far as the target market for Econobum goes, it is for people who are conscious about the environment and making sure their babies are clothed with the best product. They explain that they want to, “keep your baby dry, save money and prevent excessive landfill waste.” This is a great product for people who want to help “save” the planet. They are reusable and washable. They sell a one size fits all diaper, so you don’t have to keep buying new ones as the child grows. They also donate to missionary families, sheltering wings orphanage and families in need. I think that they have created a wonderful product, and even if you’re spending a little more, it makes more sense because the diapers will last longer!
As far as the target market goes for the cheap diapers website, I think it is geared more towards people who just want something cheap and fast. They have three sizes you can choose from and they are all sold at wholesale pricing. There's not really too much to say about this website but its just, “high quality diapers at a really cheap price.”
I think both websites hit their target market just fine. I think that the cheap diapers website may get more traffic because most people want cheap and if they type in cheap in the search engine, thats what they will get. I like the idea of the Econo diapers more, as they end up being cheaper in the long run. Yet, the Econo website probably won’t come up first when you type in cheap for the search word! They both get to the point as to what their products are. I think that people should definitely click on a few links before they decide what diapers to get, even if cheap is their main goal. Cheap can actually end up being more expensive, depending on how many diapers you go through!
Monday, February 20, 2017
Blog Week Four Post Two: Two websites I use/visit frequently
I think this website is very effective. Model Mayhem is almost like a Facebook for models, or people wanting to break into that industry, (which includes a lot of different jobs other than modeling). It is a website for amateur and professional models, photographers, makeup artists and hairstylists to connect and build portfolios or book jobs! I love this site! It is especially great if you are looking to break into some type of industry that involves any of the professions. This website connects people together and it has worked great for me when it comes to fitness modeling. Sometimes it is expensive to book a shoot, and with this site, you can work with photographers for free who are trying to build up their portfolios! I check it almost every day. The design is fun, right when you get to the website they have pictures of models and photography done. You can either click and play around, or jump around from there. You can also skip all that and just go to your page and inbox. The website has many different search areas that are easily accessible. This is such an awesome site for pros and beginners. I have gotten offered to do paid work being an amateur, so it is an incentive for me to keep in shape and keep building my portfolio for future jobs! As far as being improved, I have noticed that sometimes my mail does not always show. I had a message sent for paid work and was never notified. I think it was a glitch in the system. Also, it can be a little confusing when you are looking for work and want to put in specific terms. I usually post to the site, saying my availability instead of looking, as I can get confused! I think they could make the searching for jobs area a little more user friendly.
This is another website I visit daily. This website is basically an archive of workouts, updated daily for new routines to follow. I like visiting the site if I need some inspiration for my workouts or even inspiration for some cooking tips! I mostly use the website for the workouts though. Joe Donnelly is a retired football player who has no nonsense workouts. He is one of the very few people who I trust with workouts, because he is more advanced. Most workouts usually aren’t hard enough or don’t have the complex movements I need, but his workouts really keep me interested! In his website, he has different sections and drop down tabs. It is very organized and I can get to what I need to fast. I often check it right before I workout, and need to check it fast most the time. I know the exact area I need to go into and it is easily accessible! If you aren’t a member, the page opens right to being able to join or look at the free stuff offered. I usually sign in right away. Once signed in, the world of workouts and meals are opened up! It is awesome, and again for me, easily accessbile. What keeps me coming back are the workouts. It shows Monday through Sunday and you can just click on the day or body part wanted! As far as being improved, the website does take a second to load sometimes. I actually really like the layout and simplicity of the site. When I sign in, everything is very clear and clean. There are not a ton of distractions and like I said, I get to what I need to get to, fast! Maybe he can add a few more photos, but I wouldn't want it to take away from the content too much. I really enjoy this site, then again, I just use it for the workouts!
Thursday, February 16, 2017
Aesthetics, Design & Branding
- Choose two of the following websites and identify at least three potential problems for visitors.
- What could be improved on these websites and why would these improvements help?
The first website I chose was http://www.headhunterhairstyling.com, to talk about 3 negatives and how I think they could improve. When I visited this website, the pictures they used didn’t really draw me in and they also looked a little outdated. The blog section has not been updated for more than a few months and the colors were not very engaging when it came to me wanting to look at the website more. I wasn’t drawn in. So, as far as improvements go, I think they need a little more upkeep on their website. I feel that in order to draw in business, they should have a website that makes people want to look and find out more about it. Right away, the colors and the pictures were off to me. I didn’t really have any urge to navigate more. Also, when there is a blog, I love to see new content, especially in a business like this. I like to see that they are keeping up with new trends and so fourth. The website was just dull to me and it was mostly the lack of upkeep that threw me off.
The next website I chose was, http://www.pennyjuice.com. As far as problems with the website goes, you need flash player to even open this website. I don’t download flash from unknown websites or usually at all, because it messes with my computer. Therefore, with no flash for this website, I can’t even see the product and have no clue what this website is about! I think that they should go through a website service or provider that all people can open, with or without Flash Player. It’s a bummer when you get to a site and can’t even see what they are about because you need flash player. It diverts me away immediately!
- Choose two of the following websites and identify what they have done right.
- How does design, aesthetics and branding impact your reaction to the websites?
When I checked out http://www.stonebrewing.com, I was drawn in right away. I love the picture layouts on the main page of the website. It shows all the locations and each location has a different link to click, which is super helpful if you don’t live near one and have to go to one. It's just nice that you can choose from a few, and the landing page also has careers and tours as well. The website is laid out so it is easy to navigate. I like how you have to show you are of age as well before continuing on the website tour! The pictures are what usually draw me in, and when they are done well and show the brand well, I will most likely check out the website to see if its something I’m interested in. I definitely wanted to check out this website more, and I don't even like beer! If the layout looks good to me, I will also keep navigating to see if the layout may be a good idea for my website! I like the drop down menus and how everything has a picture to it. I like how I can see all their products along with the names. Again, Im very visual and its nice to know exactly what I would be getting if I wanted to visit their spots! I Love the layout and the easiness of the website. It's easily accessible and the colors and pictures drew me in!
The second website I chose for what is done right, is http://www.apple.com. This may sound weird, but I love how “clean” their website is. There is not too much going on, the black and white make it nice to look at. The minimalism and showing of only a few products at a time, make you want to see more. It is not cramped up at all. The website has all the products categorized, and based on what product you want, it is easy to find. They always show or mention the products that aren’t released on the landing page too, to keep you intrigued and wanting more. The large photos make the products easy to look at and give you an idea of just what you would be getting. I like that it doesn’t have my eyes going 100 MPH and I keep wanting to dig deeper and deeper to see all the product versions they offer, just by showing me one!
The first website I chose was http://www.headhunterhairstyling.com, to talk about 3 negatives and how I think they could improve. When I visited this website, the pictures they used didn’t really draw me in and they also looked a little outdated. The blog section has not been updated for more than a few months and the colors were not very engaging when it came to me wanting to look at the website more. I wasn’t drawn in. So, as far as improvements go, I think they need a little more upkeep on their website. I feel that in order to draw in business, they should have a website that makes people want to look and find out more about it. Right away, the colors and the pictures were off to me. I didn’t really have any urge to navigate more. Also, when there is a blog, I love to see new content, especially in a business like this. I like to see that they are keeping up with new trends and so fourth. The website was just dull to me and it was mostly the lack of upkeep that threw me off.
- Choose two of the following websites and identify what they have done right.
- How does design, aesthetics and branding impact your reaction to the websites?
The second website I chose for what is done right, is http://www.apple.com. This may sound weird, but I love how “clean” their website is. There is not too much going on, the black and white make it nice to look at. The minimalism and showing of only a few products at a time, make you want to see more. It is not cramped up at all. The website has all the products categorized, and based on what product you want, it is easy to find. They always show or mention the products that aren’t released on the landing page too, to keep you intrigued and wanting more. The large photos make the products easy to look at and give you an idea of just what you would be getting. I like that it doesn’t have my eyes going 100 MPH and I keep wanting to dig deeper and deeper to see all the product versions they offer, just by showing me one!
Monday, February 13, 2017
- The business name
- Their website url
- The social media they are visibly using [links on their website]
- Check the links and see if they look like they are well used or hardly used at all.
- Add the date of the last post on each of their their social media
- Write a short analysis of their use of social media - Are these businesses using their social media well? Do they use some more than others?
- After analyzing the 5 businesses, write several paragraphs explaining what you discovered from collectively from this exploration.
PaigeHathaway.com
https://paigehathaway.com
Facebook, Twitter, Instagram, Youtube
They are all used
Instagram and facebook- (linked) Saturday Feb 11
https://paigehathaway.com
Facebook, Twitter, Instagram, Youtube
They are all used
Instagram and facebook- (linked) Saturday Feb 11
Youtube - February 10
twitter- February 9
Paige Hathaway is one of the top fitness icon models and trainers. She uses her social media really well, and I would say shemostely uses Instagram. She is always updating on her story and her timeline, she links it to all of her other accounts. I would say, it is super smart of her to link most things, she even links clips from Instagram to Youtube, even when her Youtube isn't updated. Very smart with marketing.
Katy Hearn Fit
https://www.katyhearnfit.com
Facebook, Twitter, Instagram
It looks like Facebook and twitter are used the least - Updated November
Paige Hathaway is one of the top fitness icon models and trainers. She uses her social media really well, and I would say shemostely uses Instagram. She is always updating on her story and her timeline, she links it to all of her other accounts. I would say, it is super smart of her to link most things, she even links clips from Instagram to Youtube, even when her Youtube isn't updated. Very smart with marketing.
Katy Hearn Fit
https://www.katyhearnfit.com
Facebook, Twitter, Instagram
It looks like Facebook and twitter are used the least - Updated November
Instagram is used the most- Saturday February 11
She has two pages for Instagram which is really smart, she has one of just training videos and another of mostly picture content. She began her video page once she got big on Instagram. I would say that she uses Instagram as her marketing mostly, which is what I do as well. Her content is very clear and professional.
Anthony Perez
http://teamatrain.com/anthony-perez/
Facebook, Instagram and youtube
Anthony Perez
http://teamatrain.com/anthony-perez/
Facebook, Instagram and youtube
Facebook page is no longer there
Youtube -3 months ago
Instagram -Thursday February 9
What I like about Anthony is his engagement with all of his followers. He has A HUGE following and still responds to everyone. He works hard and shows that in his Instagram, and mostly through videos. His engagement is what makes him different than most, he really cares about his following.
Shelby Starnes
http://www.shelbystarnes.com
Facebook- February 12
Instagram February 12
Youtube-3 months ago
Shelby gets most of his business by showing the clients that he works with. He posts a lot about the foods he eats and just how everything intertwines with the body I think that showing his work through other people is very smart. The others above do this as well, but most how his transformations are drastic, shows that he really knows what he is doing with his training.Emily Hayden
http://www.emilyhaydenfitness.com/contact.html
Instagram, twitter, youtube
Instagram- Today and once daily
http://www.emilyhaydenfitness.com/contact.html
Instagram, twitter, youtube
Instagram- Today and once daily
Twitter- today updated mostly every two hours
Youtube- Today -two hours ago
The awesome thing about Emily is that she is on top of every social media outlet. She is linking them, and keeping every channel updated daily. She really shows that she cares about the people that she helps and it shows through in what she talks about in her videos and in her words. I am seeing that mostly everything or all the social media outlets trickle into YouTube. YouTube is her main outlet to get out what information she needs to. She markets really well and keeps everything synced and updated.
Overall, each person I found through Instagram. Each person uses mostly four of the main social media outlets: Instagram, Facebook, Twitter and YouTube. I think that each person definitely "sells" or "markets" differently. Some use multiple pages and some use only a few. All in all, most of the sites are linked together, which is very smart and definitely is good for time management. This definitely shows me that it is possible to use all social media outlets, not just one. I have been trying to get on the YouTube train more, and feel like I am always too late to start. Looking how other people market, and how they tie things in together, definitely gives me more hope that I can do all those things as well.
I feel that the thing they all have in common as well is responding to their followers on every single post. They are also posting things in which directly correlate with their business, nothing too personal or off topic. They each have a unique way of marketing, yet the most important thing is their engagement with the people who follow them. I think that it is so important to personally get back to every person and show each person that you are genuinely interested in helping them reach their goals. Each persons content is also very professional looking. What I mean by that is, their photos are all really well taken, and they are posted for a reason.
I feel like I do a lot of what they are doing, but at the same time can't seem to get my following up lately. I am trying to get to the root of them problem, yet it may take a little more looking at things to find what I can do better, and also use my time more wisely. I do know that I can post client's progress more and possibly focus on YouTube more often. I think I need to channel my voice a little more clearly. Doing this exercise opened my eyes to how hard these people work. I know that if I want to get ahead of the game I have to comment back on all my posts and possibly just put a little bit more effort out.
Sunday, February 12, 2017
Blog Post Week 3 Part 1- Social Media and Business
As far as difficulty experienced with a business, I have been lucky in mostly all my purchases. There is only one incident that I can think of, and it was a purchase made through Ebay. Unfortunately, this person never sent the product, never gave a refund and never got back to any of my messages. I had to contact Ebay about it, and the only thing I could do at that point, was give them a negative review. This doesn't really have to do with social media at all, but this has been the only problem I have encountered when I had ordered a product.
I do notice that, if a business has an Instagram or Facebook, and someone comments negatively, the brand will respond immediately. All in all, no one wants a bad review, and wants to show that they care about their customers when other people visit their page. So, yes, I do think that social media gets the problem solved faster. When someone brings up a product, I immediately go to Instagram or Facebook to find it. I often check Yelp as well. I think social media is huge when it comes to reviews about a product or service!
I have had many positive experiences communicating through social media! Half of the products I buy, I find through Instagram. When I purchase an item, many of the business' will personally thank me. Most of the time I buy clothing and will shout the company out. Sometimes I will have companies reach out to me so they can send me a free product to shout them out. Social media has been a great marketing tool for me and other companies as far as Instagram goes.
On my social media, I run my business through Instagram. Honestly, I delete many comments as they can be very hateful and disrespectful. Sometimes I will kill them with kindness. If I did sell something and someone didn't like it, I would most likely shoot them an e-mail and see how we can get to some kind of resolution. I would never blame anyone, but rather, see how I can become better from the whole situation. There will be a lot of people in our lives that aren't going to agree with everything that we do, and thats ok. Its important to not take it personally and either come to a resolution, give a refund or see how you can improve your product and/or services.
Sunday, February 5, 2017
Blogs I Commented On:
These are the three blogs I commented on this week:
Shawn Kaufman
Gina S.
Mike Phillips
Overview of Social Media Use
Overview of Social Media Use
As far as social media goes, all platforms can be used for personal use. I know that I use Instagram as personal and business, Facebook as personal and YouTube for Business. I think it depends on if you have your own business, what you are trying to get out into the world, or what your motives are for social media. As far as Ive seen, each platform can be used differently. Social Media is a great way to get a business started and really connect with people all over the world. Yet, I feel that if you are getting a business started, you are vulnerable personally either way. With my business, people follow me because of who I am and what I have done with my body. Then, they want to know more about how they can do it too. Instagram is where I put most of my time into.
I don't think one works more than another. I think that more than anything, the content is what is important, and also, how you are trying to reach people. I, personally have had success on Instagram, but there are many girls in the same profession as me that have a lot of success on YouTube and Facebook. I think it depends on what you want to hone in on. If I am on too many social platforms at once, I have a hard time getting everything I need to get, done. I do think it is important to utilize a few, but you need to know what kind of audience you want to target as well. Most of my business is visual, I post workouts and what I eat. I seem to do well with that with pictures and videos. YouTube is a great way to do video tutorials and Instagram is a great way to lead people to your website and also post clips of videos or photos to draw people in and lead them in the right direction.
I think Facebook is a great way to reach a larger audience as well, especially if you have the money for ads and to reach a bigger demographic. Instagram lets you pay for ads or pay people for shoutouts as well. All social media sites are now starting to let you be able to connect from one another. Sometimes I'll post on Instagram and link it to Facebook and twitter, then just go on with my day. You can do the same for Youtube with videos now as well. Again, there are many ways to utilize social media, just depends on how you want to spend your time and energy.
Thursday, January 26, 2017
Blogs I commented on:
Here are the three blogs I commented on! Nice work class mates, look froward to seeing and learning more!
Bryce clark
Croft_Davina
Jourdan_Priscila
Tuesday, January 24, 2017
I chose the template I did because it isn't too busy but has just enough pop to draw the eyes to it. I changed around the colors to not be too loud. I chose something less loud, i.e. no crazy designs, and with a little pop because I want people to be drawn in by first the pop and then concentrate on the content on the blog. I wanted my blog to have enough personality to to draw them in and hopefully content to keep them staying! I looked at doing a super simple design, but was thinking that if I were to look at, or search for something, I would probably be drawn to something with a little color and fun. This one is easy to post to as well. It is not cluttered and looks like a very clean design to me!
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