Sunday, April 16, 2017
Week 11A- Creating A Newsletter
My business letter will host topics that have to do with health and fitness. As stated in my last post, I want to include workouts, nutrition and having a healthy mind (spirituality). All of those things have to do with leading a healthy and happy life. I would send a newsletter weekly. I think that in the fitness industry it is good to keep people up to date and there are so many topics to cover. I would send out a weekly reminder, on Monday's, so people can start their weeks off right. This way they can have a new goal for the week! I think my customers would enjoy seeing how they can start living a healthier life while creating more happiness in the process. I think that if I can educate people on food, exercise, and get their minds thinking positively, they can truly be motivated towards working on being a better version of themselves!
10B- Comments/3 Categories
As far as following pages and commenting, it was fun to see everyones business! I Commented on Melanie Materazzi's Coffee Cultures Facebook page and Ashley Enders Photography Page on Facebook!
On my blog I would use a workout section, a nutrition section and a personal growth section. As far as working out goes, it is important to get the mind and body right. I have noticed through the years of bodybuilding and competing, I have grown more mentally than anything. The sport has tested me and has tested my self love. It is so important that you separate aesthetics and self love and that you be happy in your body no matter how is looks. This is why I would have a personal growth section.
As far as having a nutrition section, you have to eat right to lose weight and even to create a happier, healthier life! Food is mood. I always say that! When it comes to nutrition, it is 80% or even 90% of getting in shape. Don't get me wrong, you have to workout, eat right and care for yourself when it comes to a healthy lifestyle too. Yet, food has so many nutritious benefits, benefits that can help you live longer, benefits that can help you feel better, have more energy and most importantly, improve your health. Food is fuel, food is medicine, food is a huge part of life and many people don't see how much good, good food can have on the body!
Lastly, workouts is the other section I would include. I am a personal trainer and it is my job to show people how to workout correctly and efficiently for what their goals are! It is important that I showcase my craft and show others that I know what I am doing when it comes to personal training, exercise rehab and reaching your goals with exercise!
All in all, I would use these three topics to grow my business because they all have to do with what I do. I can showcase that I know what I am doing, show client results, and teach others how to live a healthier and happier life. I see that when you give tips and when you show people the way, you get more followers and people become more interested. I, myself, keep in shape so that I can show others that it is possible, how they can keep in shape like me and tips on what to do and what not to do. I do this through all these categories so it can help my business grow. I post about these three things so I can teach others. Hitting on these subjects for my business has worked thus far!
Personal Touch comments :
On my blog I would use a workout section, a nutrition section and a personal growth section. As far as working out goes, it is important to get the mind and body right. I have noticed through the years of bodybuilding and competing, I have grown more mentally than anything. The sport has tested me and has tested my self love. It is so important that you separate aesthetics and self love and that you be happy in your body no matter how is looks. This is why I would have a personal growth section.
As far as having a nutrition section, you have to eat right to lose weight and even to create a happier, healthier life! Food is mood. I always say that! When it comes to nutrition, it is 80% or even 90% of getting in shape. Don't get me wrong, you have to workout, eat right and care for yourself when it comes to a healthy lifestyle too. Yet, food has so many nutritious benefits, benefits that can help you live longer, benefits that can help you feel better, have more energy and most importantly, improve your health. Food is fuel, food is medicine, food is a huge part of life and many people don't see how much good, good food can have on the body!
Lastly, workouts is the other section I would include. I am a personal trainer and it is my job to show people how to workout correctly and efficiently for what their goals are! It is important that I showcase my craft and show others that I know what I am doing when it comes to personal training, exercise rehab and reaching your goals with exercise!
All in all, I would use these three topics to grow my business because they all have to do with what I do. I can showcase that I know what I am doing, show client results, and teach others how to live a healthier and happier life. I see that when you give tips and when you show people the way, you get more followers and people become more interested. I, myself, keep in shape so that I can show others that it is possible, how they can keep in shape like me and tips on what to do and what not to do. I do this through all these categories so it can help my business grow. I post about these three things so I can teach others. Hitting on these subjects for my business has worked thus far!
Personal Touch comments :
Karim_Zameer
Enders_Ashley
McIntire_Laura
Sunday, April 9, 2017
10A -Blogging For Business/ Personal touch and Proof of Installation
When does it make sense to add a personal touch to a post, and when does it not?
I think that it makes sense to add a personal touch to a post when you explain why you are posting what you are posting about. I think it makes sense when you are trying to reach someone from the heart and show them that you care about what you do as you connect with them on a personal level. I notice that most people like realness, people like the raw and the unseen, or behind the scenes footage. On Instagram, some of my most commented photos and videos have been on ones that are from the heart. I show why I am passionate about what I do. One video, I started crying, and I got the most love I ever have on that video. I had several messages in my inbox of people thanking me for posting things that other people hold back from. I have motivated and inspired many people by just being myself and by teaching others that its ok to be where you are in life.
On the other hand, when I post workouts or that I have a special going on, I don't get too personal on those. When it comes to money or when it comes to trying to get clientele, it is important that you are firm and that you show that you know what you are doing. People want to see results, and on those posts, that is what I show. I still connect with them on a personal level, yet, in a different way. I still show personality and a connection, but I also show that I know what I am doing. It is more instructional. With these posts, I will connect by being a little more "pushy" then more sympathetic.
I never think you can go wrong with adding personal touch to a post. I like to sympathize with people and I also like to show people I mean business. A lot of times, people will sign with you because they like who you are as a person. I never once have wanted to sign with someone who's attitude I didn't like or who I thought was being really fake about their posts. That is just me, and I like connecting personally and I like to see that there are good people in the world. Personality is always something that drives me closer to a person and a product.
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I think that it makes sense to add a personal touch to a post when you explain why you are posting what you are posting about. I think it makes sense when you are trying to reach someone from the heart and show them that you care about what you do as you connect with them on a personal level. I notice that most people like realness, people like the raw and the unseen, or behind the scenes footage. On Instagram, some of my most commented photos and videos have been on ones that are from the heart. I show why I am passionate about what I do. One video, I started crying, and I got the most love I ever have on that video. I had several messages in my inbox of people thanking me for posting things that other people hold back from. I have motivated and inspired many people by just being myself and by teaching others that its ok to be where you are in life.
On the other hand, when I post workouts or that I have a special going on, I don't get too personal on those. When it comes to money or when it comes to trying to get clientele, it is important that you are firm and that you show that you know what you are doing. People want to see results, and on those posts, that is what I show. I still connect with them on a personal level, yet, in a different way. I still show personality and a connection, but I also show that I know what I am doing. It is more instructional. With these posts, I will connect by being a little more "pushy" then more sympathetic.
I never think you can go wrong with adding personal touch to a post. I like to sympathize with people and I also like to show people I mean business. A lot of times, people will sign with you because they like who you are as a person. I never once have wanted to sign with someone who's attitude I didn't like or who I thought was being really fake about their posts. That is just me, and I like connecting personally and I like to see that there are good people in the world. Personality is always something that drives me closer to a person and a product.
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Sunday, April 2, 2017
Week 9 Twitter
To find my connections I used a few different words, as my job includes a few different things. The key words that I used were personal trainer and health coaching. I searched through a few because I wanted variety and to make sure who I was following inspired me. I also wanted to make sure that the people I follow were up to date and had some helpful tips or tricks when it comes to marketing and their content they post. I like to follow people who post new and innovating things, people who ask questions and also keep up on their craft. I ended up finding:
My customers could expect to see my tweets a few times a day, most likely morning, afternoon and night. The times when people wake up before work, lunch hours and after work hours. I think these are most effective, because this is when people can and mostly do check their phones. I know that at any job I work, I am never on my phone. Since that is the case, usually a 9-5 or times within there will be less productive as far as social media goes. I really think night time is the key, I often stay up in bed and play on my phone, I find it is common!
1. Ashley Nordman @AshleyNordman
2. Frances Phillips @FrankVPhillips
3. Gunnar Peterson @Gunnar
4. Nicole Wilkins
5. Bret Contreras
I created a Health Coaching list and a Personal Training list. I did this because these are my two main focuses in my job and it allows me to separate the two. This way, when I want to be inspired by someone in a certain category, I can more effectively search for what Im looking for when I go to the lists. This way, I don't have to sift through a bunch of people to find the one person I want. It definitely is a great factor to staying organized!
My customers could expect to see my tweets a few times a day, most likely morning, afternoon and night. The times when people wake up before work, lunch hours and after work hours. I think these are most effective, because this is when people can and mostly do check their phones. I know that at any job I work, I am never on my phone. Since that is the case, usually a 9-5 or times within there will be less productive as far as social media goes. I really think night time is the key, I often stay up in bed and play on my phone, I find it is common!
Monday, March 20, 2017
Week 8 Part Two
Visual Media is a very good thing when it comes to my business, as I like to market myself online and do that through Instagram and Youtube. Often, as a personal trainer, people like to know or see that what you are doing, is working. I like to post training videos and videos of my clients training almost daily. I use Instagram stories, snapchat, Instagram video and youtube videos to show my workout routines and even meals that I eat throughout the day.
I have a ton of friends who use visual social media for their businesses. Almost everyone in my industry is turning to visual social media to show their work, to show client progress, to show what the fitness life is about. YouTube has become one of the most popular forms of visual social media. Many of my fitness friends and people I look up to use YouTube to run their businesses. It is very effective. People like to see and watch what goes on in the daily life of some of my peers. I notice that in my profession, its about engagement and YouTube has opened up many doors to engage with people from all over the world. Most of the users I follow post at least twice a week. Usually they post more and this again, is because of the engagement factor. I notice that some do it on certain days, as people start to look forward to the posts, and I notice that some businesses post randomly. I like to follow people in my business who already have a lot of followers, to see what they are doing to be successful. They receive a lot of comments, and they also answer every single one as well.
Another very popular visual social media source is Instagram. I have many friends who make a killing from posting and getting clients from Instagram, and it is all through pictures and videos. Again, I like to follow people who inspire me but also have a good following so I can better see what they are doing to grow their following. Instagram is great because you can post daily, you can post several times a day to keep people following along. I notice that the people I follow and look up to post 1-3 times a day. Usually it consists of a video, flexing picture, food picture or quote. I can see that people like realness, people like to follow along with struggle, people like to see that people they look up to go through the trials and tribulations of daily life. People like to see the good and the bad, that you can overcome and push through obstacles. I notice thats what a lot of posts are about and I love how they incorporate visuals with this, its very impacting. The likes usually match with the following, I can tell that these people have real followers and the engagement is high.
Examples of people who have great followings :
@grantme_fitness
@amandabuccifit
@smith.julian
@alphatrainingprotocols
Wednesday, March 15, 2017
Alternate Assignment for Part 1: Week 8: Get Visual
Which media you are using, how many followers you have and how effective it is for your business. How often do you post? What sort of hashtags do you use? How many other businesses do you follow?
My most popular account for my business and the one that I use most, is Instagram. My Instagram name is @getz_fitt and I have 29,000 followers. I am a personal trainer, so I often post photos of what I eat, short clips of workouts and just my daily routine. I also use the story feature of Instagram when it comes to my clients. I like to record parts of their workout and show it on my story to keep people interactive. This is effective for my business because it draws people in with the tips and clips of my workouts. I always put that I am a personal trainer, and I give my E-mail at the end of most posts for people to contact me from there after viewing my pictures and clips. I post daily, sometimes up to four times a day. I use hashtags that go with the day and always #fitfam, fitspo, fitness, motivation, inspiration, weight loss, abs , cardio , personatrainer, fitnessmotivation and many more depending on what day it is! I follow about 2,000 other people, I wouldn't say all of them are businesses. I like to follow trainers that I can learn from and businesses that I can follow to grow my business. Often times I will have businesses contact me to promote their product, which in turn, promotes me and my page!
My most popular account for my business and the one that I use most, is Instagram. My Instagram name is @getz_fitt and I have 29,000 followers. I am a personal trainer, so I often post photos of what I eat, short clips of workouts and just my daily routine. I also use the story feature of Instagram when it comes to my clients. I like to record parts of their workout and show it on my story to keep people interactive. This is effective for my business because it draws people in with the tips and clips of my workouts. I always put that I am a personal trainer, and I give my E-mail at the end of most posts for people to contact me from there after viewing my pictures and clips. I post daily, sometimes up to four times a day. I use hashtags that go with the day and always #fitfam, fitspo, fitness, motivation, inspiration, weight loss, abs , cardio , personatrainer, fitnessmotivation and many more depending on what day it is! I follow about 2,000 other people, I wouldn't say all of them are businesses. I like to follow trainers that I can learn from and businesses that I can follow to grow my business. Often times I will have businesses contact me to promote their product, which in turn, promotes me and my page!
Tuesday, March 7, 2017
Scheduled Facebook Posts
1. Today, or tonight, I am posting the leg workout that I did. I always like posting my workouts because it inspires people to go to the gym, or even just do a home workout. It draws people in to see who I am, what I do, and shows them that I want to help. I think me posting my full workout will engage people because a lot of people are lost when it comes to routines or finding what to do in the gym. So, this will lead them in the right direction.
2. I posted a quote with a picture that will appear tomorrow morning. I find through Instagram that people really like this. Most the time it is a motivating factor when it comes to a picture with a quote. A lot of times people will resonate with the quote and if the picture is badass, they will be more motivated as they resonate.
3. Lastly, I posted a shoulder exercise. Its very hard for people to get their shoulders sore or find ways to workout their shoulders. As in the first post, I post tips on how to workout, so people have something to do in the gym. It motivates me when I plan out my workout first sometimes as well. It also motivates me when I find a new exercise, I tend to want to go workout more just so I can try it! This is a burn out as well, so not only is it a good exercise to do, but it will fatigue your shoulders in all the right ways. I love following people who give out tips on movements and if I like them aesthetically, I want to try it even more!
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